👋🏽 I’m Qamar - Founder of illumitics. I help organizations move from data overload to purposeful decision-making through advanced analytics, business intelligence, and visual storytelling.

At Illumitics, we don’t just build dashboards - we craft insight-rich narratives that guide strategy, uncover opportunities, and fuel sustainable growth. I bring a meticulous eye for design, deep analytics expertise, a love of storytelling, and a collaborative spirit to every client engagement.

If your data needs meaning or your strategy needs direction, I’d love to connect.

Previously, I’ve held senior strategy and analytics roles in technology, consulting, and e-commerce. My experience spans data modelling, statistical analysis, visualization, and reporting with a focus on delivering insights that drive real-world impact.

At TikTok, I helped sellers in one of its largest markets, Indonesia, grow their sales through data driven insights and recommendations. I’ve worked closely with senior leadership to drive sales strategies and improve the efficiency of marketing campaigns for multiple teams at Google.

As a consultant, I’ve built financial and impact assessment models for government-led social innovation projects, and led data integration projects for banking clients at Accenture.